There is no other nation that has branded itself more around the craft of watchmaking than Switzerland. The country is unrivaled in the sheer depth of options and brands that call it home; that said, watchmaking is still very much a global game. In this video, we want to demonstrate it by building different watch collections without Swiss watches. Now, do collectors set out and decide that they are not going to collect watches from a particular nation? Not likely. That said, we thought this could be a fun way to see the exceptional watches from around the globe with other national identities.
We have crafted 5 different collections with distinct personalities or themes to showcase how one could go about collecting with brands outside of Switzerland.
